Nigerian rapper, OdumoduBlvck says he can do core hip-hop like American star, Eminem but chose not to because Nigerians ‘don’t understand’ hip-hop.
According to him, Nigerians only listen to melodic music so he “dumbed it down” so his records will be commercially successful.
Speaking in a recent podcast interview, OdumoduBlvck explained that he wants to make Nigerian rap “exciting” just like Wizkid did with R&B in the country.
He said, “Some Nigerians did pure rap but they didn’t make it exciting for people to gravitate towards it.
“People said my rap sounds like nursery school rhymes. I dumbed it down so I can sell these records, so you don’t have to think twice. When you listen to my rap, if you understand the lingo you get it once. You don’t have to go to any dictionary.
“It’s not hard core rap. It’s easy. I’ve made it exciting. Just like Wizkid, I want to make my rap sweet and exciting.
“I can rap like Eminem and all these guys but bro where I come from nobody is gonna listen to that stuff. They don’t understand it.”
